Swerl Inc | Jesse Smith | California

Swerl Inc works on youth sports, AI coaching, and leadership in the AI era.

Jesse Smith is building coaching systems for athletes and leadership experiences for businesses that want to use AI well.

Mission: help athletes, teams, and organizations use AI to improve judgment, performance, and leadership.

Small company. Clear mission. Built in California.

On the sports side, Swerl Inc is focused on youth sports and AI coaching that helps athletes and families see what to work on more clearly.

On the business side, Swerl Inc connects organizations with leadership experiences where better AI implementation helps employees become more impactful and better leaders.

Read the mission

Mission

What Swerl Inc is here to do.

Support youth sports. Use better coaching tools and feedback systems to help athletes improve with more clarity.

Build better AI coaching. Make AI useful for real coaching, development, communication, and follow-through.

Help businesses lead through AI. Create leadership experiences where AI implementation makes employees more effective, more useful, and better leaders.